I first started on Twitter in 2009. My primary interest was following and tweeting about politics. When I started designing my own Twitter backgrounds, I created a second account to test out my backgrounds. I figured I could tweet about all things FLYlady on that account. Then I started following the "Mommy Bloggers" on the second account. I then realized it would likely be easier for people who did not see the same politically as me, to reciprocate follows on the second account. Social Media is about building relationships, correct? So I had my "political" relationships on the first account, and "non political" relationships on the second account. Then in December I decided to get back into blogging for myself, so, here we have the third account. The third account, essentially, was meant to replace the second, and be a better representation for my "personal brand".
Then I started going to the gym, and realized it would be easy to keep up with what I done at the gym, by tweeting my workouts as I completed sets, treadmill sessions, etc through the second account. The plan is, I tweet the details, then come home and copy the tweets into my workout logs. In the end, the second Twitter account found a purpose, anyway! Not to mention, if I would start getting more organized with FLYlady, I could start tweeting about that again, too.
Are you on Twitter (what's your handle)? How many Twitter accounts do you have? Do you use different accounts for different things?